ISYS 209 Exam 4

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Which of the following best describes cost​ transparency?
A.
The willingness of merchants to publish costs they incur for products they sell

B.
The quality and amount of information that is available to all market participants

C.
The ability of the merchants to develop cost structures for each group of consumers

D.
The ability of consumers to get information about the actual cost merchants pay for products

E.
The ease of getting pricing information in the market

The ability of consumers to get information about the actual cost merchants pay for products

Merchants are able to target their marketing messages to specific individuals because​ E-commerce technologies allow​ _____________.
A.
Facebook advertising

B.
information marketing

C.
personalization

D.
invisible cookies

E.
spamming

personalization

What are sites called that process transactions for consumers that are normally handled in​ person, by​ phone, or by​ mail?
A.
​e-tailers

B.
transaction surrogates

C.
​transaction-tailers

D.
transaction brokers

E.
proxies

transaction brokers

E-hubs, better known as​ _____, are typically owned or coordinated by an industry where buyers and sellers can conduct industry business.
A.
social communities

B.
private exchanges

C.
net marketplaces

D.
crowdsourcing

E.
portals

net marketplaces

Internet Business Model ________ sells physical products directly to consumers or to individual businesses.
A.
Market Creator

B.
Community Provider

C.
Service Provider

D.
E-tailer

E.
Transaction Broker

E-tailer

Internet Business Model ________ , provides an online meeting place where people with similar interests can communicate and find information
A.
Market Creator

B.
Community Provider

C.
Service Provider

D.
Portal

E.
Content Provider

Community Provider

Internet Business Model ________ , provides a digital environment where buyers and sellers can meet
A.
Market Creator

B.
Community Provider

C.
Service Provider

D.
Portal

E.
Transaction Broker

Market Creator

Internet Business Model ________ , provides initial point of entry to the web along with specialized content and other services
A.
Market Creator

B.
Community Provider

C.
Service Provider

D.
Portal

E.
Content Provider

Portal

Internet Business Model ________ , provides applications such as photo sharing, video sharing, and user-generated content as services; provides other services such as online data storage and backup.
A.
Market Creator

B.
Community Provider

C.
Service Provider

D.
Portal

E.
Content Provider

Service Provider

Internet Business Model ________ , creates revenue by providing digital content, such as news, music, photos, videos, over the web.
A.
Market Creator

B.
Community Provider

C.
Service Provider

D.
Portal

E.
Content Provider

Content Provider

What is the fastest growing category of B2C​ e-commerce in​ 2015?
A.
geocommerce

B.
automated​ e-commerce

C.
mobile​ e-commerce

D.
third party sales

E.
senior citizens

mobile e-commerce

In​ 2015, __________ million Americans purchased something online.
A.
100

B.
50

C.
199

D.
171

E.
150

171

Among the eight unique features of​ e-commerce, which is related to the ability to interact with web technology​ everywhere?
A.
Universal Standards

B.
Global Reach

C.
Ubiquity

D.
Richness

E.
Interactivity

ubiquity

​E-commerce began in​ ________ when Netscape earned their first online advertisement from a major corporation.
A.
1987

B.
1995

C.
2000

D.
2001

E.
1990

1995

Among the eight unique features of​ e-commerce, which is related to a consumer being engaged with an immersive multimedia​ experience?
A.
Interactivity

B.
Universal Standards

C.
Ubiquity

D.
Richness

E.
Global Reach

interactivity

Among the eight unique features of​ e-commerce, where there is one set of technology standards, internet standards?
A.
Interactivity

B.
Universal Standards

C.
Ubiquity

D.
Richness

E.
Global Reach

Universal Standards

Among the eight unique features of​ e-commerce, where video, audio, and text messages are possible?
A.
Interactivity

B.
Universal Standards

C.
Ubiquity

D.
Richness

E.
Global Reach

Richness

Among the eight unique features of​ e-commerce, where technology allows personalized messages to be delivered to individuals and groups?
A.
Interactivity

B.
Universal Standards

C.
Personalization/Customization

D.
Richness

E.
Global Reach

Personalization/Customization

Among the eight unique features of​ e-commerce, where technology supports content generation and social networking?
A.
Interactivity

B.
Social Technology

C.
Personalization/Customization

D.
Richness

E.
Global Reach

Social Technology

Among the eight unique features of​ e-commerce, where technology reaches across national boundaries, around the earth?
A.
Interactivity

B.
Universal Standards

C.
Ubiquity

D.
Richness

E.
Global Reach

Global Reach

The benefit of a consumer being able to look online to find a variety of different prices for the same product is called​ ___________________.
A.
information density

B.
price check

C.
cost transparency

D.
global scale

E.
price transparency

price transparency

The benefit of a consumer being able to look online to determine the actual cost a business pays for products is called​ ________________
A.
​E-tailing

B.
information density

C.
cost transparency

D.
global scale

E.
price transparency

cost transparency

If two people are trading coins and one has far more knowledge about the hobby than the​ other, this is called​ _________________.
A.
​E-tailing

B.
information asymmetry

C.
information density

D.
knowledge management

E.
price transparency

information asymmetry

The San Francisco Giants sell tickets based on​ ____________, where the prices often change based on demand and other variables.
A.
price transparency

B.
menu costs

C.
dynamic pricing

D.
information asymmetry

E.
knowledge management

dynamic pricing

Which of the following businesses uses the content provider Internet business​ model?
A.
Amazon

B.
Facebook

C.
eBay

D.
Google

E.
iTunes

iTunes

universal technical standards of the internet and e-commerce technologies has significantly lowered the ________
A.
Transaction cost, Search cost

B.
Cost transparency, Search cost

C.
Market entry cost, Transaction cost

D.
Search cost, Transaction cost

E.
Market entry cost, Search cost

Market entry cost, Search cost

From a consumer’s point of view Ubiquity reduces ________
A.
Search cost

B.
Cost transparency

C.
Market entry cost

D.
Price transparency

E.
Transaction cost

Transaction cost

Which of the following businesses uses the portal Internet business​ model?
A.
Facebook

B.
eBay

C.
Amazon

D.
Google

E.
Expedia

Google

Merchant’s advantage of Information density is ________
A.
Search cost

B.
Cost transparency

C.
Market entry cost

D.
Price transparency

E.
Price discrimination

Price discrimination

Twitter and Facebook are both examples of the​ _____________ Internet Business Model.
A.
Market creator

B.
​E-tailer

C.
Transaction broker

D.
Community provider

E.
Portal

Community provider

Micropayment systems allow for high​ volume, low cost transactions. ​ __________ is considered the largest micropayment system in the world.
A.
Microsoft

B.
Dell

C.
Google

D.
Apple

E.
​Yahoo!

Apple

Paying an online journal a monthly fee for access to its content is called the​ __________ model.
A.
Google revenue

B.
transaction fee revenue

C.
freemium revenue

D.
subscription revenue

E.
affiliate revenue

subscription revenue

Sending customers to a website for a referral fee is called the​ _____________ model.
A.
freemium revenue

B.
Google revenue

C.
subscription revenue

D.
affiliate revenue

E.
transaction fee revenue

affiliate revenue

Businesses retailing products and services directly via the Internet to individual consumers best describes​ ________.
A.
C2C electronic commerce

B.
B2B electronic commerce

C.
disintermediation

D.
B2C electronic commerce

E.
​M-commerce

B2C electronic commerce

Which is eBay an example​ of?
A.
B2C electronic commerce

B.
A​ click-and-mortar business

C.
An online exchange

D.
​M-commerce

E.
C2C electronic commerce

C2C electronic commerce

Which of the following statements is FALSE regarding​ Pandora’s Internet business​ model?
A.
Pandora added a​ "Buy" button to each song and struck deals with Amazon and iTunes to download songs.

B.
Pandora allowed users to sign up for a premium service offering unlimited usage.

C.
Pandora attracted new users by allowing them to download music for free.

D.
Pandora offered 40 hours of music free per month.

E.
By attracting many​ users, Pandora was able to line up enough advertisers.

Pandora attracted new users by allowing them to download music for free.

The social commerce feature that includes a stream of events to create a history for friends to view​ is/are called​ ______________.
A.
Social​ sign-on

B.
timelines

C.
Social search

D.
Newsfeed

E.
Network notification

timelines

The social commerce feature that enables a consumer to log into sites through Facebook is called a​ ___________________.
A.
Social​ sign-on

B.
Social search

C.
network notification

D.
Newsfeed

E.
timeline

Social​ sign-on

________ refers to the tracking of individuals on thousands of websites for the purpose of understanding their interests and intentions.
A.
Social network marketing

B.
Behavioral targeting

C.
Long tail marketing

D.
Prediction marketing

E.
Website personalization

Behavioral targeting

Which of the following is FALSE about Electronic Data Interchange​ (EDI)?
A.
Standards define the structure and information fields of electronic documents.

B.
EDI supports the automatic transmission of transactions from one information system to another through a network.

C.
About​ 80% of online B2B commerce is based on EDI.

D.
EDI is a larger firm using a secure website to link to its suppliers and other key business partners.

E.
EDI is a​ computer-to-computer exchange between two organizations of standard transactions such as invoices.

EDI is a larger firm using a secure website to link to its suppliers and other key business partners.

Tools that record customer activities at websites and store them in a log for further analysis are called​ ________.
A.
clickstream tracking tools

B.
filtering tools

C.
personalization tools

D.
customer tracking tools

E.
collaborative filtering tools

clickstream tracking tools

Kickstarter.com is a popular​ _______________ site where​ start-up companies’ ideas are presented to perspective investors.
A.
crowdsourcing

B.
loud crowd

C.
clickstream

D.
social media

E.
social shopping

crowdsourcing

________ services can tell you the price of a house you are looking at or about special exhibits at a museum you are passing.
A.
Geo social

B.
Geo information

C.
Geo positioning

D.
Geo advertising

E.
​Location-based

Geo information

Which is NOT one of the phases in the timeline for the development of an​ e-commerce presence?
A.
Website development

B.
Social media implementation

C.
Web implementation

D.
Mobile implementation

E.
Planning

Mobile implementation

The case study on Uber illustrates the importance of​ ______________ as a way to transform existing business opportunities.
A.
mobile smartphones

B.
CD

C.
highly regulated organizations

D.
DVD

E.
SQL Server

mobile smartphones

In the United State​ alone, 205​ _______ people shopped online in 2015.
A.
trillion

B.
businesses

C.
million

D.
thousand

E.
billion

million

One of the unique features of​ e-commerce is information​ density, which, in​ essence, refers​ to:
A.
the social networks that have created a community where everyone is brought closer together even though they may live all over the world.

B.
how storage and communication costs plummet while accuracy and timeliness skyrocket.

C.
how technology has increased the amount of information that can travel across the Internet.

D.
the fact that the Web is available​ everywhere, increasing the amount of information available.

E.
the way technology has standardized Internet standards for information communication.

how storage and communication costs plummet while accuracy and timeliness skyrocket.

Purchasing aftermarket tickets from Stubhub is an example of a​ __________________ electronic commerce model.
A.
​family-to-family

B.
​business-to-consumer

C.
​business-to-business

D.
​consumer-to-business

E.
​consumer-to-consumer

business-to-consumer

Companies are moving rapidly to​ ______, where their customers use devices such as cell phones for purchasing goods and services at any time from any place.
A.
​c-commerce

B.
​Wi-Fi

C.
​m-commerce

D.
B2B

E.
​e-tailers

​m-commerce

Micropayment systems would most likely be found with which revenue​ model?
A.
Community provider

B.
Affiliate

C.
Sales

D.
Subscription

E.
Advertising

Sales

​Apple’s iTunes.com business is considered a successful​ _________________.
A.
market creator

B.
service provider

C.
​e-tailer

D.
community provider

E.
content provider

content provider

Online​ communities, like​ Facebook, utilize​ ____ as​ word-of-mouth marketing to spread information.
A.
social shopping

B.
affiliate networks

C.
crowdsourcing

D.
lead generation

E.
viral marketing

viral marketing

If you enjoy coin collecting and you notice more and more banners related to this​ hobby, companies are using​ _______________ to better understand clickstreams.
A.
behavioral tracking

B.
worms

C.
keyloggers

D.
cognitive tracking

E.
behavioral targeting

behavioral targeting

Many​ e-commerce marketing firms use behavioral targeting techniques to increase the effectiveness of​ what?
A.
spamming

B.
email

C.
​banners, rich​ media, and video ads

D.
B2B sales

E.
Facebook campaigns

​banners, rich​ media, and video ads

The social commerce feature that creates an environment to​ discuss, view, and text about products is considered​ ____________________.
A.
collaborative shopping

B.
​e-tailing

C.
CRM

D.
timelines

E.
network notification

collaborative shopping

The social commerce feature that creates an environment to allow for friends and advertisers to send notifications to social​ users’ home pages is called​ _____________.
A.
collaborative shopping

B.
​E-tailing

C.
timelines

D.
network notification

E.
newsfeed

newsfeed

Companies can increase brand loyalty using a​ _____marketing strategy where a company asks customers to​ generate, then review and​ rate, suggestions about a company issue such as what their next product should be.
A.
clickstream

B.
viral

C.
referral

D.
long tail

E.
crowdsourcing

crowdsourcing

What do companies use to automate transactions for B2B commerce and to replenish their​ inventory?
A.
data outsourcing

B.
Artificial intelligence​ (AI)

C.
Data mining

D.
Electronic data interchange​ (EDI)

E.
Neural networks

Electronic data interchange​ (EDI)

A majority of businesses working with other businesses​ (e-commerce) still use​ __________________ to enable company systems to share​ invoices, shipment​ schedules, and purchase orders.
A.
electronic data interchange

B.
spreadsheets

C.
traditional​ paper-based orders

D.
traditional​ phone-based voice orders

E.
HTML

electronic data interchange

Office supplies are considered​ _______________, and not directly involved in the production process.
A.
optional

B.
primary goods

C.
indirect goods

D.
direct goods

E.
indirect waste

indirect goods

Some Web marketplaces focus on indirect goods. Which of the following would be the best example of an indirect​ good?
A.
Tires needed for airplanes production

B.
Silicon used to create computer chips

C.
Wood used for building custom cabinets

D.
Foam used for car seats at an auto manufacturing plant

E.
Paper used to print paychecks

Paper used to print paychecks

​_____________________, also called​ e-hubs are​ industry-owned intermediaries between buyers and sellers.
A.
Market creators

B.
Community providers

C.
​E-tailers

D.
Service providers

E.
Net marketplaces

Net marketplaces

When you are using your mobile device to determine where you can find a service station within five miles of your​ location, you are using a​ _______.
A.
geolocation service

B.
​geo-mobile locator

C.
geobusiness service

D.
geoadvertising service

E.
geoinformation service

geoadvertising service

The two main market retailing drivers of mobile​ e-commerce include​ ________________.
A.
Amazon and Microsoft

B.
Apple and eBay

C.
Amazon and Apple

D.
Amazon and Dell

E.
Apple and Yahoo

Amazon and Apple

Using your mobile phone and using global positioning systems to identify where your best friends are meeting for dinner is called​ ____________________.
A.
geosocial services

B.
geoadvertising

C.
​e-tailers

D.
geoinformation services

E.
net marketplaces

geosocial services

Shopkick helps retailers with​ m-commerce by:
A.
using​ location-based services to determine who comes into stores.

B.
using geosocial services to build a community of customers for companies.

C.
posting customer information on social sites to let friends know they are shopping at a store.

D.
using​ location-based services to deliver coupons to mobile users when they get near to or enter a store.

E.
gathering exit survey information from customers using mobile phone surveys.

using​ location-based services to deliver coupons to mobile users when they get near to or enter a store.

The first phase of the​ e-commerce presence timeline includes​ _______________.
A.
planning

B.
web implementation

C.
website development

D.
social media plans

E.
a mobile plan

planning

Companies need to thoroughly plan a mixture of ways or methods to connect with their customers and business partners to build a cohesive​ ___________.
A.
​e-commerce presence

B.
social network

C.
business strategy

D.
​location-based service

E.
industry presence

​e-commerce presence

When developing an​ e-commerce presence​ timeline, which phase is associated with the correct activity​ below?
A.
​Planning: identify appropriate social platforms and content for your products and services

B.
​Planning: envision web​ presence, determine personnel

C.
Website​ development: envision web​ presence, develop keywords and metatags

D.
Mobile​ plan: envision web​ presence, develop a site design

E.
Social media​ development: acquire​ content, arrange for hosting the site

​Planning: envision web​ presence, determine personnel

The phase of the​ e-commerce presence timeline that includes search engine optimization is​ ________________________.
A.
social media plan

B.
website development

C.
web implementation

D.
mobile plan

E.
planning

web implementation

The phase of the​ e-commerce presence timeline that includes creating a Twitter presence is​ ________________________.
A.
web implementation

B.
mobile plan

C.
planning

D.
social media implementation

E.
website development

web implementation

Education, exposure, and branding are typical activities that would most likely be associated with which type of​ e-commerce presence?
A.
Offline media

B.
Social media

C.
Text messages

D.
Facebook

E.
Mobile

Offline media

Which of the following is the correct list and correct order of the stages of decision​ making?
A.
Problem​ discovery, solution​ discovery, design, implementation

B.
Problem​ discovery, intelligence,​ design, implementation

C.
​Intelligence, design,​ choice, implementation

D.
​Intelligence, problem​ discovery, solution, design

E.
​Intelligence, choice,​ design, implementation

Intelligence, design,​ choice, implementation

What type of decisions are the type where a person needs to provide​ judgment, evaluation, and insight to solve the​ problem?
A.
Neural decisions

B.
​Semi-structured decisions

C.
Structured decisions

D.
Unstructured decisions

E.
Fuzzy decisions

Unstructured decisions

Many business analytics include​ ________, which utilizes statistics and data mining to try to determine the likelihood of future events for planning purposes.
A.
predictive analytics

B.
cloud services

C.
data warehousing

D.
business intelligence

E.
client metrics

predictive analytics

What type of system captures human expertise in a limited domain of knowledge as a set of​ rules?
A.
AI system

B.
DBMS

C.
SQL Engine

D.
Inference system

E.
Expert system

Expert system

What refers to the set of business processes developed in an organization to​ create, store,​ transfer, and apply​ knowledge?
A.
Knowledge management

B.
Neural processing

C.
Intelligence management

D.
Knowledge processing

E.
Process management

Knowledge management

The stage of the​ decision-making process where identifying and exploring potential solutions takes place is in the​ ____________ phase.
A.
Design

B.
Implementation

C.
Intelligence

D.
Solution

E.
Choice

Design

The quality dimension of the​ decision-making process that addresses the ability to articulate the solution is called the​ ____________ dimension.
A.
Coherence

B.
Accuracy

C.
Due Process

D.
Fairness

E.
Comprehensiveness

Coherence

The quality dimension of the​ decision-making process that addresses the resources of affected parties is called the​ __________ dimension.
A.
Due Process

B.
Speed

C.
Coherence

D.
Comprehensiveness

E.
Fairness

Speed

Which of the following BEST describes a pivot​ table?
A.
A chart tool that can rotate columnar data quickly and visually.

B.
A spreadsheet tool that displays two or more dimensions of data in a convenient format.

C.
A tool for performing sensitivity analysis.

D.
A type of relational database.

E.
A graphical display of summarized data.

A spreadsheet tool that displays two or more dimensions of data in a convenient format.

Business intelligence​ (BI) differs from Business analytics​ (BA) because BA focuses more on​ ___________________________.
A.
SQL

B.
data management

C.
data warehousing

D.
integrating

E.
tools and techniques for analyzing data

tools and techniques for analyzing data

Which is an essential component in the capability of GDSS to contribute to a collaborative​ environment?
A.
Identifies users informally

B.
Allows users to contribute simultaneously

C.
Allows users to organize and evaluate ideas

D.
Guarantees user anonymity

E.
Uses structured methods for evaluating ideas

Allows users to contribute simultaneously

Stakeholder identification and analysis tools in a​ GDSS:
A.
aid the organizers in​ pre-meeting planning by identifying issues of concern.

B.
allowing users to contribute simultaneously.

C.
provide structured methods for evaluating ideas.

D.
record group agreement on definitions of words and terms central to the projects.

E.
facilitate the organized integration and synthesis of ideas generated during brainstorming.

provide structured methods for evaluating ideas.

__________________ reports allow users to enter several variables​ (i.e., region and​ date) to produce a decision making report.
A.
Parameterized

B.
Integrated

C.
Predictive

D.
Inductive

E.
Drill down

Parameterized

______________ analytics has been used by companies like FedEx to determine the impact of price changes on sales.
A.
Parameterized

B.
Case

C.
Inductive

D.
Predictive

E.
Integrated

Predictive

Some healthcare facilities create maps to visually show where health risks like RSV are concentrated. This is an example of a​ ______________ information system.
A.
geographic

B.
country

C.
map

D.
geodesic

E.
case

geographic

The balanced scorecard method is based on​ __________ dimensions of a​ firm’s performance.
A.
five

B.
four

C.
three

D.
two

E.
six

four

Which of the following is NOT a step in how​ case-based reasoning​ works?
A.
The system asks the user additional questions to expand the database search.

B.
The system finds the closest fit and retrieves the solution.

C.
The system searches a database for similar cases.

D.
Users describe the problem.

E.
The system stores the problem and the successful solution in the database.

The system asks the user additional questions to expand the database search.

The purpose of​ a/an _________ system is to capture best practice solutions and program them into a set of rules in a software program.
A.
amateur

B.
learning

C.
knowledge

D.
expert

E.
hybrid

expert

________________ are unique because the technology is based on the human brain and focuses on pattern recognition from large data sets.
A.
Knowledge management systems

B.
Learning management systems

C.
Structured systems

D.
Neural Networks

E.
Database management systems

Neural Networks

________________ work by creating a binary strings​ (e.g., 0s and​ 1s) to find optimal solutions based on a large number of possibilities.
A.
Learning management systems

B.
Structured systems

C.
Neural Networks

D.
Genetic algorithms

E.
Knowledge management systems

Genetic algorithms

Software programs that help with repetitive and predictable tasks​ (i.e., Apples​ Siri) are called​ a/an ___________________.
A.
genetic agent

B.
wisdom agent

C.
intelligent agent

D.
knowledge agent

E.
learning agent

intelligent agent

Organizations have institutional knowledge that needs to be​ stored, transferred, and applied as part of a​ _______________ strategy.
A.
learning management

B.
knowledge management

C.
wisdom management

D.
transfer management

E.
intelligent management

knowledge management

If a business​ doesn’t have a full time training​ staff, they can turn to MOOCs which stands for​ _____________________.
A.
massive online open courses

B.
massive open online courses

C.
mandatory online open classes

D.
meaningful online operations courses

E.
meaningful online courses

massive open online courses

Disney’s Epcot Center has​ ______________ systems that use interactive graphics software to simulate​ real-life experiences to both entertain and educate visitors.
A.
virtual reality

B.
fuzzy logic

C.
learning management

D.
neural

E.
expert

virtual reality

Which of the following statements does NOT apply to how Procter​ & Gamble​ (P&G) used intelligent agent technology to make its supply chain more​ efficient?
A.
The intelligent agents searched for information on the Internet.

B.
The behavior of each agent is programmed to follow rules that mimic actual behavior.

C.
Simulations using the agents enable the company to perform​ what-if analyses.

D.
Each agent represents individual supply chain​ components, such as​ trucks, production​ facilities, distributors, and retail stores.

E.
It modeled a complex supply chain as a group of semiautonomous​ "agents."

The intelligent agents searched for information on the Internet.

Knowledge that already exists inside a firm in the form of formal reports or presentations is categorized as​ ________.
A.
tacit knowledge

B.
structured knowledge

C.
explicit knowledge

D.
unstructured knowledge

E.
​semi-structured knowledge

structured knowledge

Knowledge that resides in the minds of employees that has NOT been documented is called​ ________.
A.
organizational memory

B.
tacit knowledge

C.
corporate culture

D.
standard operating procedures

E.
structured knowledge

tacit knowledge

A(n) ________ system has capabilities for​ classifying, organizing, and managing knowledge and making it available throughout the enterprise.
A.
genetic algorithm

B.
enterprise content management

C.
expert system

D.
neural network

E.
database management system

enterprise content management

Which of the following is a popular social bookmarking​ site?
A.
Delicious

B.
Google

C.
iTunes

D.
eBay

E.
Facebook

Delicious

Fuzzy​ logic, expert​ systems, and​ case-based reasoning are all​ _______ used with decision making.
A.
executive support systems

B.
intelligent techniques

C.
inference engines

D.
structured decision systems

E.
group decision support systems

intelligent techniques

What do the information requirements of a new system identify at an elementary​ level?
A.
The relationships within the data structure

B.
Who has access to what​ information, where,​ when, and how

C.
Primary and foreign keys

D.
This is not decided at the elementary level.

E.
Information format and data entry requirements

Who has access to what​ information, where,​ when, and how

A college admission decision that is entirely based on a mathematical formula is called​ a(n) __________________ decision.
A.
​instinct-based

B.
semistructured

C.
structured

D.
unstructured

E.
random

structured

Making a decision on where to go to lunch based on what sounds good at the time is called​ a(n) ________________ decision.
A.
semistructured

B.
random

C.
structured

D.
unstructured

E.
​formula-based

unstructured

According to the​ decision-making process described in your​ textbook, _____________ includes​ discovering, identifying, and understanding organizational problems.
A.
wisdom

B.
choice

C.
intelligence

D.
implementation

E.
design

intelligence

Developing a marketing plan could best be characterized as​ a(n):
A.
structured decision by operational management.

B.
unstructured decision by senior management.

C.
structured decision by middle management.

D.
structured decision by senior management.

E.
semistructured decision by middle management.

semistructured decision by middle management.

________ is starting to be used in predictive analytics from both the public and private sectors.
A.
Artificial Intelligence

B.
Structured Data

C.
Artificial Data

D.
Big Data

E.
FlowStream Data

Big Data

Warehousing, integrating, and analyzing data to help with decisions and plans is called​ _____________.
A.
business wisdom

B.
business intelligence

C.
knowledge management

D.
business analytics

E.
instructional technology

business intelligence

Creating visual representations of data through​ charts, graphs, and dashboards is formally called​ ____________________.
A.
HTML

B.
report visualization

C.
database

D.
knowledge management

E.
data visualization

data visualization

A quick report created by the user that is based on his or her own SQL code is called​ a(n) __________ report.
A.
forecast model

B.
scenario model

C.
parameterized

D.
drill down

E.
ad hoc

ad hoc

When an intelligent system uses nodes that​ interact, similar to the human​ brain, to find hidden patterns within large data​ sets, it is most likely using​ _________.
A.
genetic algorithms

B.
expert knowledge base

C.
a neural network

D.
fuzzy logic

E.
​case-based reasoning

a neural network

​Typically, executives will review their​ ______________, which is a set of metrics they consider to be vital to understanding how the company is doing and give insight as to what they should be doing next.
A.
business scorecard report​ (BSR)

B.
business performance metrics​ (BPM)

C.
drill down report​ (DDR)

D.
key performance indicators​ (KPI)

E.
business intelligence reports​ (BIR)

key performance indicators​ (KPI)

In the Star Wars​ movie, C3P0 was a robot that emulated human behavior and thought which is called​ ________________.
A.
business analytics

B.
business intelligence

C.
artificial wisdom

D.
artificial intelligence

E.
business wisdom

artificial intelligence

_____________ logic is a solution for problems that cannot be limited to a series of​ if-then rules.
A.
Fizzy

B.
Structured

C.
Fuzzy

D.
​Drill-down

E.
Neural network

Fuzzy

While many intelligent systems require human interaction to utilize and achieve a​ solution, _____ are built to run in the background of systems and make decisions without human intervention.
A.
expert systems

B.
intelligent agents

C.
neural networks

D.
genetic algorithms

E.
fuzzy bots

intelligent agents

​_____________ identifies patterns within massive amounts of data by building models and then making adjustments to improve those models.
A.
​Drill-downs

B.
Structured networks

C.
Neutral networks

D.
Fuzzy networks

E.
Neural networks

Neural networks

When a top chef employee leaves without ever writing any recipes​ down, the lost knowledge is​ called:
A.
tacit.

B.
semistructured.

C.
structured.

D.
random.

E.
unstructured.

tacit.

​____________________ can help employees capture and learn from others by​ creating, storing,​ transferring, and applying​ knowledge, both explicit and tacit.
A.
Business analytics

B.
Knowledge management

C.
Instructional technology

D.
Artificial intelligence

E.
Business intelligence

Knowledge management

Canvas and Blackboard are examples of​ ______________________ systems that help manage employee learning.
A.
knowledge management

B.
learning management systems

C.
artificial intelligence

D.
instructional technology

E.
business analytics

learning management systems

To determine if a proposed solution is​ practicable, or​ attainable, from​ financial, technical, and organizational​ standpoints, what is​ done?
A.
Solution proposal study

B.
Root cause analysis

C.
A feasibility study

D.
Resolution analysis

E.
Business process redesign

A feasibility study

​______ use interactive graphics to create simulations that are very close to​ real-world situations.
A.
CAD systems

B.
Investment workstations

C.
Folksonomies

D.
Virtual reality systems

E.
Augmented reality systems

Virtual reality systems

_____ is when a team builds a model for end users to evaluate before building the final system.
A.
Acceptance testing

B.
Prototyping

C.
A PERT

D.
Scoring modeling

E.
JAD

Prototyping

Using responsive web design some companies can avoid the problem of​ ________________.
A.
learning HTML5

B.
the need to know more than one scripting language

C.
developing JavaScript web pages

D.
the need to know several operating systems

E.
Needing to create several versions of a website.

Needing to create several versions of a website.

A​ ______ is used to list project activities along with their start and completion dates and showing the duration of each.
A.
scope chart

B.
Gantt chart

C.
BPM chart

D.
data flow diagram

E.
structure chart

Gantt chart

The testing process that focuses on individual computer programs is called​ _________________.
A.
system testing

B.
formative testing

C.
beta testing

D.
acceptance testing

E.
unit testing

unit testing

The plan for unit​ testing, system​ testing, and acceptance testing is called​ ____________.
A.
a test plan

B.
unit testing

C.
formative testing

D.
beta testing

E.
alpha testing

a test plan

Implementing a new system into an organization module by module is called a​ ____________.
A.
parallel strategy

B.
phased approach

C.
direct cutover strategy

D.
pilot study

E.
module strategy

phased approach

The most bold and risky implementation strategy is the​ _______________ approach.
A.
waterfall strategy

B.
direct cutover strategy

C.
parallel strategy

D.
phased approach

E.
module strategy

direct cutover strategy

The​ ___________________ is the most commonly used methodology for building information systems.
A.
direct cutover strategy​ (DCS)

B.
systems development life cycle​ (SDLC)

C.
entity relationship diagram​ (ERD)

D.
data flow diagram​ (DFD)

E.
ADDIE model

systems development life cycle​ (SDLC)

A/an ________________________ is a document provided to potential external vendors allowing the vendor to compete with a proposal.
A.
balance sheet

B.
invoice

C.
statement of cash flows

D.
request for proposal​ (RFP)

E.
grant

request for proposal​ (RFP)

In the Girl Scouts​ case, they​ _______________ the project to Accenture and Hybris as opposed to building the system internally.
A.
outsourced

B.
​up-sourced

C.
invoiced

D.
offshored

E.
​co-developed

outsourced

Given the variety of devices individuals use to visit websites​ (i.e., desktops,​ tablets, and​ smartphones), _____________ web design enables a website to change automatically to fit a device.
A.
smart

B.
blip

C.
responsive

D.
morph

E.
waterfall

responsive

A(n) __________ app such as Kindle is specifically designed to run on a specific platform and device.
A.
responsive

B.
native

C.
smart

D.
home

E.
HTML

native

In a dataflow diagram​ (DFD), a(n)​ ___________ portrays the transformation of data.
A.
square box

B.
open rectangle

C.
triangle

D.
rounded box

E.
circle

rounded box

In a dataflow diagram​ (DFD), a/an​ ___________ represent data stores.
A.
circle

B.
open rectangle

C.
triangle

D.
rounded box

E.
square box

open rectangle

A​ ___________ chart is a​ top-down chart that orients the project in terms of levels of​ design, and its relationship among levels.
A.
Structure

B.
PERT

C.
Gantt

D.
Scope

E.
Waterfall

Structure

Object-oriented modeling is based on which​ concepts?
A.
Class and inheritance

B.
Process specifications

C.
Objects and relationships

D.
Classes and objects

E.
Objects and inheritance

Class and inheritance

An entire information system is broken down into its subsystems by​ using:
A.
Gantt and PERT charts.

B.
​high-level data flow diagrams.

C.
​low-level data flow diagrams.

D.
structure charts.

E.
process specifications.

​high-level data flow diagrams.

Which of the following is a correct characteristic of Object Oriented​ development?
A.
It separates data from processes.

B.
It partitions a system into modules that show manageable levels of process detail

C.
It is more iterative and incremental.

D.
It involves translating the design into program code.

E.
It rigorously specifies the processes or transformations that occur within each module

It is more iterative and incremental.

Object-oriented development could potentially reduce the time and cost of writing software​ because:
A.
objects are reusable.

B.
​object-oriented programming is iterative.

C.
​object-oriented programming requires less training.

D.
iterative prototyping is not required.

E.
a single user interface object can be used for the entire application.

objects are reusable.

A systems building approach in which the system is developed as successive​ versions, each version reflecting requirements more​ accurately, is described to be​ ________.
A.
progressive

B.
object oriented

C.
structured

D.
iterative

E.
​end-user oriented

iterative

Flappy bird is​ (was) considered a​ ____________ because it has specific functionalities for mobile devices and accesses data through the Internet.
A.
net app

B.
mobile web app

C.
responsive web design

D.
mobile website

E.
mobile design code

mobile web app

The acronym CASE stands for​ _______________________, which provides software tools to automate the systems design process.
A.
​computer-assisted systems excellence

B.
​computer-aided systems environment

C.
​computer-assisted systems environment

D.
​computer-aided software engineering

E.
​computer-aided software excellence

​computer-aided software engineering

From the Girl Scout cookie​ case, the benefit of lowering increased sales is an example of a​ ______ benefit.
A.
Intangible

B.
tangible

C.
Implementation

D.
Insignificant

E.
Training

tangible

Which of the following is NOT a section in an information systems​ plan?
A.
Business information needs

B.
New developments

C.
Budget requirements

D.
Management strategy

E.
Current systems

Business information needs

When a project is high risk and has the potential for high​ benefits, the company should categorize it as​ ________.
A.
routine project

B.
identify and develop

C.
cautiously examine

D.
avoid

E.
replace

cautiously examine

Which of the following is NOT defined in the management strategy section of an information systems​ plan?
A.
Personnel strategy

B.
Management controls

C.
Major training initiatives

D.
Acquisition plans

E.
​Firm’s strategic plan

​Firm’s strategic plan

When systems are created​ rapidly, without a formal development​ methodology:
A.
quality standards are less important.

B.
end users may not be able to specify requirements.

C.
end users can take over the work of IT specialists.

D.
testing and documentation may be inadequate.

E.
the organization quickly outgrows the new system.

testing and documentation may be inadequate.

In which type of systems building are the development stages organized so that tasks in one stage are completed before the tasks in the next stage​ begin?
A.
Object oriented

B.
Traditional

C.
JAD

D.
RAD

E.
Prototyping

Traditional

A​ ____________ study is important to see if a new systems project is achievable from a​ financial, technical, and organizational perspective.
A.
balanced scorecard

B.
feasibility

C.
technical

D.
cost

E.
normalization

feasibility

​_________________ is/are an important area of information systems which involves identifying systems needs and​ challenges, gathering​ data, and then determining the best solution for the organization.
A.
Hardware

B.
End users

C.
Systems analysis

D.
Knowledge workers

E.
SQL coding

Systems analysis

The​ ___________ conversion strategy tests the new system in a limited area such as a single department.
A.
direct cutover

B.
parallel

C.
pilot study

D.
random approach

E.
phased approach

pilot study

Which of the following provides the final certification that the system is ready to be used in real​ situations?
A.
System testing

B.
Acceptance testing

C.
Beta testing

D.
Load testing

E.
Unit testing

Acceptance testing

Most systems development life cycles are analogous to​ a(n) _____________ which describes completing each stage before the next stage begins.
A.
rainbow

B.
creek

C.
ladder

D.
ice cube

E.
waterfall

waterfall

One​ option, just like car companies often​ do, is to create a​ _______________ which involves building a test system quickly and allowing end users to evaluate.
A.
waterfall

B.
prototyping

C.
beta test

D.
brain storming session

E.
virtual reality

prototyping

Some companies sell tools to enable​ ________________, which allows for creating web pages and other simple information systems without requiring a programming background.
A.
database coding

B.
​end-user development

C.
prototyping

D.
systems analysis

E.
programming

end-user development

The key element of​ _____ is that all constituents would be brought together in an interactive meeting to hammer out the design of the system.
A.
RAD

B.
SDLC

C.
JAD

D.
RFP

E.
prototyping

JAD

What is the principal tool for representing a​ system’s component processes and the flow of data between​ them?
A.
Process flow chart

B.
System flow chart

C.
Data flow diagram

D.
System flow diagram

E.
Component process chart

Data flow diagram

When creating a new​ system, a(n)​ __________ is the most popular method for representing a​ system’s component processes and data flow between them.
A.
data flow diagram

B.
beta test

C.
entity relationship diagram

D.
prototype

E.
virtual reality

data flow diagram

In a data flow diagram​ (DFD), _________ are used to represent data flows between processes.
A.
square boxes

B.
open rectangles

C.
rounded boxes

D.
lines

E.
arrows

arrows

In a data flow diagram​ (DFD), _________ are used to represent external entities.
A.
square boxes

B.
open boxes

C.
rounded boxes

D.
arrows

E.
open rectangles

square boxes

What could be used to show how a specific information systems fits into a​ company’s overall business plan and​ strategy?
A.
An information systems plan

B.
Tangible benefits plan

C.
Intangible benefits plan

D.
Information strategy and business plan

E.
Data flow diagram

An information systems plan

​_____ converts diagrams into corresponding​ code, making it easy to transition from design to programs.
A.
CASE

B.
​Object-oriented development

C.
​Component-based development

D.
PaaS

E.
XML

CASE

Identifying the​ _______ of a project is important to specifically determine what is or is not included in a project.
A.
timeline

B.
milestones

C.
scope

D.
user time

E.
ROI

scope

Microsoft Project provides a​ __________ tool to help track project activities including start and completion dates.
A.
scope

B.
milestone

C.
BPM chart

D.
Gantt chart

E.
ROI

Gantt chart

Some companies prefer to use a​ ______ so different systems can be evaluated as a single score making it easier to determine priorities in allocating resources.
A.
competitive study

B.
consulting group

C.
champion

D.
scoring model

E.
feasibility study

scoring model

​_______________ are useful to graphically depict a project and specifically how task dependencies and relationships interact.
A.
Scope documents

B.
Gantt charts

C.
Milestones

D.
Entity Relationship Diagrams

E.
PERT charts

PERT charts

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