|
Future managers and workers need to understand the benefits MIS and ebusiness can offer a company if it wants to take advantage of sustaining technologies. |
False disrupting technologies. |
|
Many social media sites are steering away from using celebrities for promoting their products. |
False Many social media sites are using celebrities for promoting their products online. |
|
Where celebrities go, fans follow. This is especially true for social media sites, which are aggressively trying to get high-profile celebrities engaged with their sites to help grow market share. Examples include Oprah Winfrey and Ashton Kutcher. |
True |
|
LinkedIn has executives from the majority of the Fortune 500 biggest companies as members. |
True |
|
A few examples of ebusiness advantages can include opening new markets, reducing costs, and expanding global reach. |
True |
|
Intermediaries occur when a customer sells directly to another customer online cutting out the intermediary. |
False Disintermediation occurs when a business sells direct to the customer online and cuts out the intermediary. |
|
Interactivity measures advertising effectiveness by counting visitor interactions with the target ad, including time spent viewing the ad, number of pages viewed, and number of repeat visits to the advertisement. |
True |
|
A click-and-motor business operates on the Internet only without a physical store. |
False This is the definition of pure-play (Virtual) business operates on the Internet only without a physical store. |
|
The majority of eBay’s customers are using a business-to-business (B2B) ebusiness model. |
False consumer-to-consumer (C2C) ebusiness model. |
|
Taxonomy is the set of ideas about how all information in a given context should be organized. |
False Information architecture is the set of ideas about how all information in a given context should be organized. |
|
A Webinar is a form of Web conferencing, which blends videoconferencing with document sharing and allows the user to deliver a presentation over the Web to a group of geographically dispersed participants. |
True |
|
Many businesses are using instant messaging as a way to answer and resolve questions or problems quickly. |
True |
|
Managing consumer trust is not a challenge for ebusinesses participants as the Internet has numerous security technologies in place to completely protect consumers and their online transactions. |
False |
|
The Internet marketplace is free of most forms of traditional sales tax. |
True |
|
The Internet uses such strong security technologies that ensuring consumer protection is not a challenge for ebusinesses. |
False Ensuring consumer protection is an ebusiness challenge. |
|
Web 2.0 is the next generation of Internet that uses a more mature, distinctive communications platform characterized by new qualities such as collaboration, sharing, and free. |
True |
|
Source code is software made available free for any third party to review and modify. |
False Open source |
|
The most common form of collective intelligence found outside the organization is crowdsourcing, or the wisdom of the crowd. |
True |
|
Social networks are websites that rely on user participation and user-contributed content, such as Facebook, YouTube, and Digg. |
True |
|
Social tagging is similar to taxonomy except that crowdsourcing determines the tags or keyword-based classification system. |
False Folksonomy |
|
The three Business 2.0 communication and collaboration tools a business can use to harness the power of people include blogs, wikis, and mashups. |
True |
|
A wiki is a Hawaiian word for quick and is a type of a collaborative Web page that allows users to add, remove, and change content. |
True |
|
RSS allows a website to constantly feed information and news to consumers instead of having the consumer search for it. |
True |
|
Open source and sharing are both advantages and disadvantages of Business 2.0. |
True |
|
Copyright laws protect collaborative websites like blogs and wikis allowing users to reuse material freely and easily. |
False Copyright infringement is a challenge of the online world and business 2.0 is seeing more cases and problems with it online. |
|
Tim Berners-Lee was one of the founders of the Internet. |
True |
|
Egovernment involves the use of strategies and technologies to transform government by improving the delivery of services and enhancing the quality of interaction between the citizen-consumer within all branches of government. |
True |
|
Web 3.0 refers to static text-based information websites. |
False Web 1.0 refers to static text-based information websites, Web 2.0 is about user-contributed content, and Web 3.0 is based on "intelligent" Web applications using natural language processing, machine-based learning and reasoning, and intelligent applications. |
|
Mobile banking and mobile sales are both a part of the emerging mbusiness. |
True |
|
Disruptive technology tends to provide us with better, faster, and cheaper products. |
False Sustaining technology |
|
Disruptive and new technologies typically cut into the low-end of the marketplace and eventually evolve to displace high-end competitors and their reigning technologies. |
True |
|
Dell computers ranks highest on the list for expecting returns from new investments. |
True |
|
Information reach refers to the number of people a business can communicate with, on a global basis. |
True |
|
What is best for an organization’s current business could ruin it in the long term. |
True |
|
Content providers are companies that generate revenue by providing digital content such as news, music, photos, or videos and examples include Netflix and iTunes. |
True |
|
Transaction brokers process online sales transactions. |
True |
|
Ebusiness is the buying and selling of goods and services over the Internet. |
False E-commerce |
|
Ebusiness is something that a business can just go out and buy. |
False |
|
An ebusiness model is a plan that details how a company creates, delivers, and generates revenues. |
True |
|
Business-to-consumer applies to any business that sells its products or services directly to consumers online. |
True |
|
Which of the following terms implies that organizations that cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction? |
B. Digital Darwinism |
|
Many celebrities have jumped on the social media networks and made some major noise. The opening case study outlines all of the following celebrities engaging online except ______. |
B. Albert Einstein |
|
Which of the following produces an improved product customers are eager to buy, such as a faster car or larger hard drive? |
A. sustaining technology |
|
Which of the following represents a form of disruptive technology? |
D. all of the above |
|
Which of the following is challenge of sustaining technology? |
B. Provides a product that does not meet existing customer’s future needs |
|
Which of the following is not included in the top five companies that are expecting future growth to be generated from new investments? |
B. Sears The top five companies expecting future growth from new investments, the top five ranked, are 1) Dell, 2) Johnson & Johnson, 3) Procter & Gamble, 4) Walmart, 5) Cisco. |
|
The Innovator’s Dilemma suggests that established companies can take advantage of ___________ without hindering existing relationships with customers, partners, and stakeholders. |
D. disruptive technology |
|
Which of the following began as an essential emergency military communications system operated by the U.S. Department of Defense (DARPA)? |
A. internet |
|
Which of the following terms could you use synonymously when referring to the Web? |
B. URL, Domain name |
|
At a local marketing firm, Steve is the lead Web developer and is responsible for working with customers on their Web designs, development, and graphics. Which of the following would be a critical skill Steve must have to be able to perform his job? |
D. all of the above |
|
Which of the following is not a reason for the explosive growth of the WWW? |
C. digital darwinism 1) the microcomputer revolution made it possible for an average person to own a computer, 2) advancements in networking hardware, software, and media made it possible for business computers to be connected to larger networks at a minimal cost, 3) browser software gave computer users an easy-to-use interface to download, find, and display Web pages, 4) the speed, convenience, and low cost of email, and 5) basic Web pages are easy to create and extremely flexible. Digital Darwinism implies that organizations that cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction. |
|
Which term describes the WWW during its first few years of operation between 1991 and 2003? |
A. web 1.0 |
|
What is the difference between ecommerce and ebusiness? |
B. ecommerce is buying and selling of goods or services online; business includes commerce and all activities related to internal and external business operations |
|
What is the Internet protocol Web browsers use to request and display Web pages using universal resource locators? |
C. HTTP |
|
What is the practice of buying a domain name and not using the Web page but waiting to profit from the trademark? |
A. domain or cyber squatting |
|
What allows user to access the WWW? |
B. web browser |
|
Which of the following is a type of Web browser? |
B. internet explorer and firefox |
|
What caused Polaroid to go bankrupt? |
B. one-hour film processing and digital cameras stole its market share |
|
Many social media sites today allow you to customize your Web address, for example www.facebook.com/Womenwithdrive. What is an alternate name for a Web address such as www.apple.com? |
C. universal resource locator |
|
Many industries have been forced to change due to technology advances. Which of the below industries has felt the lowest amount of economic impact from ebusiness? |
D. waste or recycling industry Industries that have been revamped by the disruption of ebusiness include 1) auto, 2) publishing, 3) education & training, 4) entertainment, 5) financial services, 6) retail, and 7) travel. |
|
Universities were among some of the first users of the Internet. What was the Internet first called? |
B. ARPANET |
|
Both individuals and organizations have embraced ebusiness to do which of the following? |
D. all of the above |
|
What is the depth and breadth of details contained in a piece of textual, graphic, audio, or video? |
A. information richness |
|
What measures the number of people a firm can communicate with all over the world? |
C. information reach |
|
Which of the below would not be considered an advantage of ebusiness? |
D. reducing information reach Ebusiness advantages include 1) expanding global reach, 2) opening new markets, 3) reducing costs, 4) improving operations, 5) improving effectiveness. |
|
What is the ability of an organization to tailor its products or services to the customers’ specifications? |
C. mass customization |
|
Which of the below would not be considered a company operating in the long tail of a typical sales curve? |
A. walmart Niche markets that are excellent examples of long tail sales include Netflix, Amazon, Zappos, and iTunes. |
|
M&M’s offers people the opportunity to order the candy in special colors or with customized sayings. How would you classify M&M’s ebusiness strategy? |
B. mass customization |
|
Amazon creates a unique recommendation listing for each customer that revisits its website. How would you classify Amazon’s ebusiness strategy? |
C. personalization |
|
Netflix creates a unique recommendation listing for each customer that revisits its website. How would you classify Netflix’s ebusiness strategy? |
C. personalization |
|
Nike offers people the opportunity to visit its website to create running shoes in the style and color they choose. How would you classify Nike’s ebusiness strategy? |
B. mass customization |
|
What uses the Internet to reassemble buyers, sellers, and other partners in a traditional supply chain in new ways? |
C. reintermediation |
|
When evaluating the business value of disintermediation the more ____________ that are cut from the distribution chain, the lower the product price. |
D. intermediaries |
|
What is a type of mediation that refers to the creation of new kinds of intermediaries that simply could not have existed before the advent of ebusiness? |
A. cybermediation |
|
A company can reduce its costs using ebusiness to change its business processes. Which of the following represents an example of a company reducing its costs through ebusiness? |
D. researching products to find the lowest price and visiting the store to purchase the item |
|
Which of the below statements is correct? |
D. just putting up a website does not create and ebusiness |
|
What is the exact pattern of a consumer’s navigation through a site? |
C. clickstream data |
|
What is the best way to measure a company’s ebusiness success? |
D. all of the above |
|
Which of the following is an ebusiness marketing technique? |
D. all of the above Ways of marketing through Ebusiness Include 1) an associate program, 2) banner ads, 3) click-through, 4) cookies, 5) pop-up ads, and 6) viral marketing. |
|
Which type of ebusiness marketing technique induces websites or users to pass on a marketing message to other websites or users, creating exponential growth in the message’s visibility and effect? |
C. viral marketing |
|
Bonnie Flat is a real estate agent who specializes in the luxury home market in the Seattle, WA area. Bonnie is highly-technical and uses many types of online marketing techniques to increase business. One of most successful online marketing techniques is to place a box along the top of real estate websites and luxury custom furniture websites. What type of marketing technique is Bonnie using? |
B. banner ad |
|
What is the business strategy that lets a company shorten the order process and add value with reduced costs or a more responsive and efficient service, and occurs when a business sells directly to the customer online? |
A. disintermediation |
|
What measures the number of people a firm can communicate with all over the world? |
C. information reach |
|
Which of the following is an example of a clickstream data metric? |
D. all of the above clickstream data metrics include 1) the number of page views, 2) the pattern of websites visited, including most frequent exit page and prior website, 3) length of stay on the website, 4) dates and times of visits, 5) number of registrations filled out per 100 visitors, 6) number of abandoned registrations, 7) demographics of registered visitors, 8) number of customers with shopping carts, and 9) number of abandoned shopping carts. |
|
What is the difference between a business model and an ebusiness model? |
A. A business model details how a company creates, delivers, and generates revenue; an ebusiness model does all of the same except on the Internet |
|
What are the four main types of ebusiness models? |
B. Business-to-business, business-to-consumer, consumer-to-business, and consumer-to-consumer |
|
What is the difference between a B2C and a C2B? |
C. B2C focuses on business to consumers and C2B focuses on consumers to business |
|
What is the ebusiness model which applies to customers offering goods and services to each other over the Internet? |
A. C2C |
|
What is the ebusiness model that represents 80% of all online businesses and are typically more complex requiring greater security needs? |
D. B2B |
|
Which of the following represents businesses buying from and selling to each other over the Internet? |
A. B2B |
|
Carfax is an example of a company who sells its products or services directly to its consumers online. Which ebusiness model is Carfax using? |
C. B2C |
|
What is another name for an eshop? |
B. estore or etailer |
|
Which category below represents the three common forms of business operations: brick-and-mortar, click-and-mortar, and pure play? |
C. B2C |
|
John and Jenny have been saving for two years to take their six children on a vacation to Disneyworld. They are surprised to find out that airline tickets are far more expensive than they had anticipated. They decide to try to find cheaper tickets on Priceline where they are allowed to set their own price they are willing to pay for the airline tickets. What form of ebusiness model are John and Jenny using? |
C. C2B |
|
What type of revenue generation model is Google using when it generates revenue by allowing advertisers to bid on common search terms? |
D. Adwords |
|
What is a business that operates in a physical store without an Internet presence? |
A. brick and mortar business |
|
What is a pure-play business? |
A. a business that operates only on the internet without a physical store |
|
What are the three primary models that a B2C can use to operate? |
B. Brick-and-mortar, click-and-mortar, virtual |
|
Which type of ebusiness model is Amazon using? |
A. pure play |
|
Which type of ebusiness model is Barnes & Noble using? |
C. click and mortar |
|
Which type of ebusiness model best describes Apple? |
C. click and mortar |
|
What is a plan that details how a company creates, delivers, and generates revenues on the Internet? |
B. ebusiness model |
|
What occurs when a new radical form of business enters the market that reshapes the way companies and organizations behave? |
C. paradigm shift |
|
Which of the following represents a brick-and-mortar business? |
D. TJ Maxx |
|
All of the following are forms of ebusiness except _____________. |
A. subscription fee As more and more companies began jumping into ebusiness new forms of ebusiness emerged which are 1) content providers, 2) infomediaries, 3) online marketplace, 4) portals, 5) service providers, and 6) transaction brokers. |
|
Which of the below is not a valid form of an ebusiness revenue model? |
D. service provider Examples of ebusiness revenue models are 1) advertising fees, 2) license fees, 3) subscription fees, 4) transaction fees, 5) value-added services fees. |
|
For the past 20 years, Perry has been an owner of several Coldwell Banker Real Estate franchises. To increase business Perry spends a great deal of money marketing and advertising his businesses online. Perry decides he would like to move beyond just marketing and create an actual ebusiness that acts like a search engine but only focuses on the real estate industry. The main revenue source for this Perry’s ebusiness will be a charge of $50 a month for each property that is listed on the website. What is the primary revenue model for Perry’s new business? |
C. Subscription fee |
|
Which of the following represents the connecting and communicating tools supporting and driving ebusiness? |
A. Email, instant messaging, podcasting, content management systems, and video and Web conferencing |
|
Which of the following represents the primary forms of ebusiness? |
B. Content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers |
|
Which of the following represents the primary ebusiness revenue models? |
D. Advertising fees, license fees, subscription fees, transaction fees, value-added services fees |
|
Which of the following represents the categories for ebusiness models? |
C. B2B, B2C, C2C, C2B |
|
What is an ISP? |
B. Internet service provider is a company that provides access to the Internet for a monthly fee. |
|
Which of the below is not an ISP? |
B. Facebook Examples of ISPs include AOL, AT&T, Comcast, Earthlink, Netzero, Juno, and many more. |
|
What occurs when a system updates information at the same rate it receives the information? |
C. real time communication |
|
What is the primary business advantage of using email? |
B. Providing the ability to inform and communicate with many people simultaneously, immediately, and with ease |
|
What converts an audio broadcast to a digital music player? |
A. podcasting |
|
As a trainer for Exempla Healthcare, Tina is faced with many challenges to properly training her new hires. There are over 40 different locations where Exempla employees work across the Chicago metro area. Tina decides to implement some valuable ebusiness tools to help reduce traveling costs, increase speed, and provide flexibility for completing training sessions with all the new hires. Tina primarily uses PowerPoints and videos during her training modules. What is the most effective ebusiness tool for Tina to implement and accomplish all of her training goals? |
B. webinar |
|
Companies use __________ as marketing communication channels discussing everything from corporate strategies to detailed product overviews. |
D. podcasting |
|
Illuminate Live is a lecture program used in schools and is considered a(n) _________ tool. |
C. web conferencing |
|
What is a well-planned strategy that ensures the search and navigation functions are easy to use and user-friendly on a website? |
B. taxonomy |
|
What is the set of ideas about how all information in a given context should be organized? |
A. information architecture |
|
Which of the below is not considered an advantage of a content management system? |
B. Content management systems increase order entry speed |
|
Which ebusiness tool increases the speed of business by allowing the transfer of documents with the same speed as the telephone? |
C. email |
|
What is the ebusiness tool that can increase marketing reach and build customer loyalty through audio broadcasting? |
D. podcasting |
|
Which ebusiness tool plays a crucial role in getting site visitors to view more than just the home page by providing clear navigation choices? |
B. CMS |
|
Which of the following is a challenge facing an ebusiness? |
D. increasing liabilities |
|
What are the four challenges facing ebusinesses outlined in the text? |
C. Identifying limited market segments, managing consumer trust, ensuring consumer protection, and adhering to taxation rules |
|
Managing consumer trust is a challenge for ebusinesses. Which of the following is a good way to build trust when working with customers over the Internet? |
D. all of the above |
|
Internet marketers must develop ___________ to build strong relationships with customers to ensure loyalty. |
A. consumer trust |
|
Ben Schultz decides to purchase an iPad on eBay. After the transaction completes and the money is withdrawn from Ben’s PayPal account the iPad never shows up and the email address of the seller bounces. What issue has Ben encountered? |
A. The physical separation of buyer and seller |
|
Susan teaches many individuals and business professionals how, why, and the benefits and challenges to using social media. Of the four ebusiness challenges which of the following is the most crucial challenge to consider before engaging in social media? |
B. ensuring consumer protection Of the four ebusiness challenges ensuring consumer protection is the most crucial challenge to consider before engaging in social media sites. |
|
Many believe that U.S. tax policy should provide a level playing field for traditional retail businesses, mail order companies, and online merchants. What form of ebusiness challenge is this statement referring to? |
A. adhering to taxation rules |
|
Which of the below statements is accurate when considering the ebusiness challenge of adhering to taxation rules? |
C. some online companies have to charge sales tax |
|
Which of the below is not a characteristic of Business 2.0? |
B. technical skills are required Business 2.0 (Web 2.0) encourages user participation and the formation of communities to contribute to the content. Technical skills are no longer required to use and publish information to the Web, and eliminate entry barriers for online business. They also provide a virtual environment that is vibrant and important to many. |
|
What are the four most common Business 2.0 characteristics? |
C. Content sharing through open source, user-contributed content, collaboration inside the organization, collaboration outside the organization |
|
What is the system that consists of nonproprietary hardware and software based on publicly known standards that allows third parties to create add-on products to plug into or interoperate with the system? |
D. open system |
|
Which of the below is not a characteristic associated with Mozilla Firefox? |
D. mozilla firefox is a prime example of a reputation system |
|
What is Mozilla Firefox? |
D. a competitor to internet explorer |
|
What is software whose source code is available free for any third party to review and modify? |
B. open source |
|
Erik is the president and owner of Watch Out, a local website development company that helps clients create and build unique websites. Many of his daily tasks are heavily technical in nature and require a high level of computer programming and Internet knowledge. Which of the below would Erik primarily use when performing his daily tasks? |
A. source code |
|
Ebusiness was characterized by few companies or users posting content for the masses. What characterizes Business 2.0? |
C. masses posting content for the masses |
|
What is Web content that is created and updated by many users for many users? |
B. user-contributed content |
|
eBay buyers voluntarily comment to other users and sellers on the quality of service, promptness of shipping, and their general satisfaction with the product. This is one of the most popular examples of user-generated content and is called ___________. |
A. reputation system |
|
What is the most common form of collective intelligence found inside the organization? |
C. knowledge management |
|
What is the difference between asynchronous and synchronous communication? |
B. Asynchronous is communication that does not occur at the same time; synchronous communication occurs at the same time |
|
Which of the below is not a characteristic of Business 2.0? |
C. web browser |
|
Which of the following is a set of tools that supports the work of teams or groups by facilitating the sharing and flow of information? |
A. collaborative system |
|
Lisa loves her job as an executive recruiter for a large hospital located in Dallas, Texas. Part of Lisa’s job requires her to gather industry information, collaborate with partners, compare competitors, and tap into the knowledge of prospective employees, partners, and customers. Which of the below would Lisa use to perform her job? |
D. collective intelligence |
|
Which system supports the capturing, organization, and dissemination of knowledge throughout an organization? |
B. knowledge management system |
|
Which of the below focuses on user-generated content? |
D. all of the above |
|
What are the two categories that include intellectual and knowledge-based assets? |
A. Explicit knowledge; tacit knowledge |
|
What is the type of knowledge that is contained in people’s heads? |
C. tacit knowledge |
|
What is the type of knowledge that consists of anything that can be documented, archived, and codified, often with the help of a MIS department? |
B. explicit knowledge |
|
Which of the following is not an example of explicit knowledge? |
C. employee opinion Examples of explicit knowledge include patents, trademarks, business plans, marketing research, and customer lists. |
|
What do Netflix and Amazon use to drive their recommendation tools? |
D. user-generated content |
|
What are websites that rely on user participation and user-contributed content, such as Facebook, LinkedIn, and YouTube? |
B. social media |
|
What is the practice of expanding your business and social contacts by constructing a personal network? |
D. social networking |
|
What is a locally stored URL, or the address of a file or Internet page saved as a shortcut? |
A. website bookmark |
|
Which of the below represents an example of why an employer would use social media? |
D. all of the above |
|
What are the two basic functions that social networking sites provide? |
B. The ability to create and maintain a profile that is your online identity and create connections between other people within the network |
|
Which of the below is not an example of a social bookmarking website? |
A. facebook |
|
What is an SNA? |
C. social networking analysis |
|
What maps group contacts identifying who knows each other and who works together? |
D. social networking naalyiss |
|
Many social media websites use _________ or specific keywords or phrases incorporated into website content for means of classification or taxonomy. |
B. tags |
|
Social tagging describes the collaborative activity of marking shared online content with keywords or tags as a way to _____________. |
D. all of the above |
|
Cell phone manufacturers often refer to their products as mobile devices. Which of the below would not be included in the folksonomy for a cell phone? |
D. technology platform |
|
What is the term that is similar to taxonomy except that crowdsourcing determines the tag or keyword-based classification system? |
C. folksonomy |
|
How do the majority of potential customers find business websites? |
B. through search terms that match the content |
|
How would a company like Flickr use social tagging on its website? |
C. by allowing users to upload images and tag the images with their own keywords |
|
Using the collective power of a community to identify and classify content significantly _________ content categorization costs. |
C. lowers |
|
A social bookmarking site is dedicated to providing all of the following except _______. |
A. to reconnect with colleagues for business progress |
|
Which social media site works by allowing content to find the users, instead of the users having to search for the content? |
D. stumble upon |
|
What is the primary way that social networks work? |
A. Connecting people by matching profile information |
|
What is one simplification that has occurred with Business 2.0? |
C. by improving access to information |
|
Which of the following identifies Business 2.0 communication and collaboration tools? |
C. blogs, wikis, mashup |
|
What is an online journal that allows users to post their own opinions, comments, graphics, and video? |
D. blog or web log |
|
Why are Fortune 500 companies engaging in blogging? |
C. to gather feedback and share ideas |
|
Twitter is an example of a _________. |
C. microblogging website |
|
What is the practice of sending brief posts 140-200 characters to a personal blog either publicly or to a private group of subscribers? |
D. microblog |
|
Unlike traditional HTML, which of the following lets writers communicate and readers respond on a regular basis through a simple online journal? |
C. blog |
|
What is the difference between a wiki and a blog? |
B. A wiki user can alter the original content of an article, where a blog user can only add information as a comment |
|
What does RSS stand for? |
D. real simple syndication |
|
Many websites use _______ to constantly feed news to consumers instead of having the consumer search for the news. |
C. RSS |
|
Large wikis, such as Wikipedia, can protect the quality and accuracy of their information by assigning users roles such as _________. |
D. all of the above |
|
What describes how products in a network increase in value to users as the number of users increase? |
A. network effect |
|
Which of the following is one of the largest wikis on the Web and one of the 10 most popular Web destinations? |
C. wikipedia |
|
Some of the benefits for a company to operate an internal wiki are that they are great tools for all of the following except: |
B. building software applications |
|
What is a website or Web application that uses content from more than one source to create a completely new product or service? |
D. mashup |
|
An API is a set of routines, protocols, and tools for _____________. |
A. building software applications |
|
What does API stand for? |
B. Application Programming Interface |
|
What is the role of a mashup editor? |
D. all of the above |
|
Which of the following are challenges of Business 2.0? |
D. all of the above |
|
What is a potential problem or impact of technology dependence? |
D. all of the above |
|
Which of the following demonstrates potential issues with Business 2.0 and information vandalism? |
A. open source allows anyone to be able to edit, damage, or destroy content |
|
One of the most famous examples of wiki vandalism occurred when a false biography entry read which of the following? |
C. John Seigenthaler Sr. was assistant to Attorney General Robert F. Kennedy in the early 1960’s and was involved in Kennedy’s assassination as well as JFK’s |
|
Which of the following best describes Web 1.0? |
A. static text based information websites Web 1.0 refers to static text-based information websites, Web 2.0 is about user-contributed content, and Web 3.0 is based on "intelligent" Web applications using natural language processing, machine-based learning and reasoning, and intelligent applications. |
|
Which of the following best describes Web 2.0? |
C. social media and user-generated Web content |
|
Which of the following best describes Web 3.0? |
B. based on the intelligent web where applications use natural language processing |
|
Which statement below is inaccurate? |
A. Web 2.0 is a simple static website without any interaction with its users |
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What is a component of Web 3.0 that describes things in a way that computers can understand? |
D. semantic web |
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Which statement below is incorrect? |
A. The semantic Web captures, organizes, and disseminates knowledge (i.e., know-how) throughout an organization |
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Which of the following is not a topic or feature that is included in Web 3.0? |
C. social networking |
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What statement below describes Web 3.0’s feature that ensure the ‘integration of legacy devices’? |
A. The ability to use current devices such as iPhone and laptops as credit cards or ticket |
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Many industries have taken an active role in online business including the government. Which of the following is the term that describes the use of strategies and technologies to transform government by improving the delivery of services and enhancing the quality of interaction between the citizen-consumer within all the branches of government? |
C. egovernment |
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The website that was the primary catalyst for growing electronic government, and is the official U.S. gateway to all government information? |
D. firstgov.com |
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Which of the following is the example of consumer-to-government (C2G) highlighted in the figure extended ebusiness models? |
A. egov.com |
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What is the ability to purchase goods and services through a wireless Internet-enabled device? |
B. mobile business |
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How would you categorize mobile entertainment, mobile sales, mobile ticketing, and mobile banking? |
D. all of the above |
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What does digital Darwinism imply? |
B. Organizations that cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction |
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Which of the following is an example of a disruptive technology? |
D. all of the above |
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Which of the following is an example of a sustaining technology? |
A. porsches faster car |
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Which company is expecting to gain the majority of its returns on existing investments? |
D. phillips petroleum |
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Which company is expecting to gain the majority of its returns on new investments? |
C. dell computer |
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Which of the following is a reason for the growth of the World Wide Web? |
D. all of the above |
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What is information richness? |
B. Refers to the depth and breadth of details contained in a piece of textual, graphic, audio, or video information |
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What is information reach? |
C. Measures the number of people a firm can communicate with all over the world |
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220. Which of the following is not one of the Internet’s impacts on information? |
C. digital divide |
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What are agents, software, or businesses that provide a trading infrastructure to bring buyers and sellers together? |
A. intermediaries |
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What occurs when a business sells directly to the customer online and cuts out the middle man? |
B. disintermediation |
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What occurs when steps are added to the value chain as new players find ways to add value to the business process? |
C. reintermediation |
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What refers to the creation of new kinds of intermediaries that simply could not have existed before the advent of ebusiness, including comparison-shopping sites such as Froogle and bank account aggregation services such as Citibank? |
D. cybermediation |
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